Experiments
Let your paywall settle the argument.
Test your offer. Measure revenue. Publish the winning experience.
cashsdk / experiments Product preview
One change. Two experiences.
AControl
MONDAY, JUNE 16A little more focus.3 things. One good day.
Morning pagesPersonal · 8:30 AMDone
Make something greatCreative time · 10:00 AM
Room for a new ideaNotes · Just for you
Focus session24:59● ● ● ○
Productivity · premium
Less noise. More done.
Make space for your best ideas.
MonthlyBilled monthly$8.99
AnnualBilled yearly$59.99
Try Folio Pro
Cancel anytime · Restore purchases
Revenue / view$0.86
BVariation
MONDAY, JUNE 16A little more focus.3 things. One good day.
Morning pagesPersonal · 8:30 AMDone
Make something greatCreative time · 10:00 AM
Room for a new ideaNotes · Just for you
Focus session24:59● ● ● ○
Productivity · premium
Less noise. More done.
Make space for your best ideas.
MonthlyBilled monthly$6.99
AnnualBilled yearly$59.99
Try Folio Pro
Cancel anytime · Restore purchases
Revenue / view$1.04
Simulated scenarios. Your experiment results will differ.
Optimize the moment that makes money
Test the changes that actually move revenue
Price, trial, headline, or layout. Test one change and see its impact.
Price & plan variants
Duel $6.99 + trial vs $8.99, monthly vs annual, three plans vs two.
Copy & layout
Swap headlines, feature order, or the whole template between arms.
Revenue-aware
Optimize for revenue-per-view, not taps.
Significance built in
Stats confirm the winner is real, not noise.
Know when to call it
Stop guessing at the chart
Track significance as results arrive. Make the next move with evidence.
- Live significance as samples accrue
- Confidence interval, not a hunch
- A gentle “not yet” until you have the data
Statistical significancesignificant
98%
confidence
confidence as samples accruelive
Precision, not all-or-nothing
Target the test to exactly who should see it
Choose the country, platform, or cohort. Control how far each test reaches.
Hover a segment to see who's in the test. Everyone outside it keeps the current paywall. Ramp winners up and losers down at your own pace.
United States16 / 48 in test
Ship the winner
Promote in one click. Roll back in one more.
Split traffic. Compare revenue per view. Publish the winner.
01
Split
Send live traffic across both paywall variants.
02
Measure
Revenue-per-view and significance update in real time.
03
Promote
Ship the winner over the air to every installed app, zero release.
04
Roll back
Regret it? Revert instantly. No app review, no wait.
Now live · over the air
MONDAY, JUNE 16A little more focus.3 things. One good day.
Morning pagesPersonal · 8:30 AMDone
Make something greatCreative time · 10:00 AM
Room for a new ideaNotes · Just for you
Focus session24:59● ● ● ○
Productivity · premium
Less noise. More done.
Make space for your best ideas.
Folio Pro/ month$6.99
Annualbilled yearly$59.99
Start free trial
7-day free trial · cancel anytime
Variant B, promoted, the same winning paywall now rendering on every installed app, zero release.
Watch revenue after the promotionWhy it’s different
Not clicks: real revenue, called correctly
Generic A/B tools
CashSDK experiments
Primary metric
Clicks and taps
Revenue per impression
Significance
Eyeball the chart
Computed for you
Rollout
Ship a new build
Over the air, instantly
Targeting
All users or none
By cohort, country, or platform
Roll back
Wait on app review
One click, no release
Impact
Small changes, compounding revenue
+18%Typical conversion lift from a winning test
0App releases to promote a winner
98%Significance before we call it
ONE CONNECTED PURCHASE FLOW
Store receipt
pro active
A purchase starts
product: "pro.yearly"A familiar checkout, in your app.Illustrative flow no live transactions
Let the winner ship itself.
Launch a revenue-aware experiment, watch significance build in real time, and promote the winner without shipping a build.