CashSDKCashSDK
Experiments

Let your paywall settle the argument.

Put two paywalls head to head, let revenue pick the winner with real statistics, then ship it over the air — no release, no guessing.

Run your first testSee how it works →

Optimize the moment that makes money

Test the changes that actually move revenue

A price, a trial length, a headline, a layout. Small paywall changes move revenue more than most features — CashSDK makes pitting them against each other safe and rigorous.

Price & plan variants

Duel $6.99 + trial vs $8.99, monthly vs annual, three plans vs two.

Copy & layout

Swap headlines, feature order, or the whole template between arms.

Revenue-aware

Optimize for revenue-per-view, not taps.

Significance built in

Stats confirm the winner is real, not noise.

Know when to call it

Stop guessing at the chart

CashSDK computes statistical significance as data arrives and tells you the moment a result is trustworthy — so you promote a real winner, not a lucky day.

  • Live significance as samples accrue
  • Confidence interval, not a hunch
  • A gentle “not yet” until you have the data
See revenue in analytics

Precision, not all-or-nothing

Target the test to exactly who should see it

Roll a variant to one country, one platform, or one cohort — the rest of your users never see the experiment. Ramp winners up and losers down at your own pace.

Hover a segment to see who's in the test. Everyone outside it keeps the current paywall — ramp winners up and losers down at your own pace.

United States16 / 48 in test

Ship the winner

Promote in one click. Roll back in one more.

Send live traffic across both arms, watch revenue-per-view and significance update in real time, then ship the winner over the air to every installed app.

1

Split

Send live traffic across both paywall variants.

2

Measure

Revenue-per-view and significance update in real time.

3

Promote

Ship the winner over the air to every installed app — zero release.

4

Roll back

Regret it? Revert instantly. No app review, no wait.

Now live · over the air

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Variant B, promoted — the same winning paywall now rendering on every installed app, zero release.

Watch revenue after the promotion

Why it’s different

Not clicks — real revenue, called correctly

Generic A/B tools
CashSDK experiments
Primary metric
Clicks and taps
Revenue per impression
Significance
Eyeball the chart
Computed for you
Rollout
Ship a new build
Over the air, instantly
Targeting
All users or none
By cohort, country, or platform
Roll back
Wait on app review
One click, no release

Impact

Small changes, compounding revenue

+0%
Typical conversion lift from a winning test
0
App releases to promote a winner
0%
Significance before we call it

Let the winner ship itself.

Launch a revenue-aware experiment, watch significance build in real time, and promote the winner without shipping a build.

Run your first testExplore the paywall builder →