MarketplaceBraze
Braze
Trigger lifecycle campaigns the moment money moves.
OfficialMessaging & engagementGenerally available
Overview
Braze orchestrates cross-channel lifecycle messaging. This connector feeds CashSDK purchase and churn events into Braze so campaigns react to what customers actually paid.
CashSDK
Streams events
Braze
purchase.completedtrial.startedsubscription.renewedrefund.issued
What you can do
Purchase-triggered journeys
Kick off onboarding or upsell flows on a real purchase.
Win-back on churn
Trigger win-back journeys the moment a subscription lapses.
Cross-channel
Push, email, and in-app, all driven by revenue events.
How it works
- 1
Turn it on
Enable Braze from your dashboard and authenticate in a click. There's no pipeline to stand up.
- 2
Events map automatically
Purchases, trials, renewals, and refunds map to Braze's schema with user and product properties attached.
- 3
Streamed in real time
Every server-verified event is delivered to Braze signed and retried, the same event that powers your dashboard.
Related apps
Stream your revenue into Braze.
Start free, integrated by your coding agent in under an hour. Your revenue data is yours: export anytime, never sold.